Last year, I wrote about a short horror film called The Chair that became a viral sensation. The short, which you can watch for free on YouTube, is all kinds of creepy, blending possession with what may be a metaphor for old age/Alzheimer’s. The short was created by the folks in That’s a Bad Idea, which initially started as a sketch comedy group but now keeps making more and more horror films.

Their latest film, Milk & Serial, also directed by Curry Barker, who stars as lead character Milk, is an inventive, non-linear found footage film that was created for $800. In less than a month, it already has over half a million views on YouTube. Cooper Tomlinson stars alongside Barker as Seven, who plans a bday party for Milk. The two are pranksters, constantly filming new content to upload their channel. Except, in this case, the pranks lead to one escalating crisis after another.

If you want to read more of my thoughts, check out this piece I wrote for 1428 Elm. In it, I explain that what’s so effective about the 62-minute film is the DIY, punk rock energy it has. You can tell Tomlinson, Barker, and the rest of the small crew had a hell of a good time making this.

Yet, the film also works because of what it has to say about voyeurism and livestreaming. The non-linear narrative works at keeping viewers engaged, as one event after another is teased, often out of order, at a break-neck pace. Yet, when one prank early on causes Seven and Milk to cover up a crime, you feel like you’re a witness to it, rubbernecking, unable to look away or unsubscribe from their channel.

After a few viral hits now, shot on a shoestring budget, it wouldn’t surprise me if Barker and crew are tapped for bigger projects. Still, I hope that they continue to make films on their own terms with the sort of DIY, indie filmmaking, punk rock spirit that Milk & Serial has.